It’s a metaverse that already exists without Mark Zuckerberg or virtual or augmented reality headsets. Better yet, this universe is appreciated by brands such as Gucci, adidas or Warner Music. Rapper Snoop Dogg concerts are held there regularly, Paris Hilton comes to celebrate there from time to time among the happy few who walk around in the form of a pixelated avatar. Welcome to The Sandbox, the video game created by the French Sébastien Borget and Arthur Madrid in 2012. The idea is simple: any user can buy a space in this virtual world, accessible on the computer right now. Then it’s up to him to build a store there or allow the curious to buy a product there or live an experience.
“Our card is valued at 1.4 billion dollars, explains Sandbox makes metaverse a very real business. The platform allows brands to create a virtual store and curious people to buy a product or live an experience there. enviable business. Sébastien Borget, in His Parisian offices near the République. Last year, land transactions represented a volume of 500 million dollars.” Sandbox works with a blockchain and a universe-specific cryptocurrency, Sand.