Sebastian, welcome! You founded Wordproof. Can you explain exactly what it is for readers who are not yet familiar with WordProof?
“The Internet has made life much easier for us, but at the same time it has a great defect; reliability. Due to the lack of trust as a precondition in the DNA of the Internet, fraud, manipulation and theft are now the order of the day. Due to these human peculiarities, search engines, social networks and the Internet in general are no longer a reliable and safe place. What we need is a better and more reliable Internet. What we deserve.
“The reason is logical: trust was not part of the architecture of the Internet. It has never been because it was not necessary. After all, the Internet was created to connect computers to computers. And computers don’t care about dreams, power and personal enrichment because they don’t have egos. This contrasts with people.”
“Simply put, if information affects my life, I need transparency and a sender who takes responsibility. With transparency and accountability as preconditions, trust becomes part of the Internet’s DNA. Now what I read is real; I can verify who the sender is. What I do is mine, and I can easily prove it. If I disagree, I am protected.
“With timestamping, we bring radical transparency to the 5 billion Internet users, and those who are transparent are rewarded with higher search engine and social media rankings! In this way we achieve a Trusted Web together.
“With WordProof, you can timestamp the content of your website or online store in seconds and send it to your visitors and search engines, for example, through our WordPress, Drupal or Shopify integration, or through our API , as does the NRC. †
You are talking about timestamp. What do you mean by timestamp?
“A timestamp is a series of numbers and digits that together form a code. This code says something about when an event occurred. This can be daily, but a timestamp can also provide information down to the second.”
Let’s go all the way back to the beginning. How did you get the idea? What was your inspiration or what did you miss?
“Blockchain, known as the technology behind bitcoin, among other things, is an open source technology. This technique was invented in 1991 to show that you haven’t messed with the publication dates of information and documents.
“In the last 10 years, trust in the Internet has dropped dramatically. It is difficult for consumers to decide which sites and stores to trust. This is not the Internet where I let my (future) children roam in confidence. By time-stamping all important information and then offering these timestamps to visitors and search engines, the recipient can independently check whether publication dates have been tampered with and who the sender of the information is.
“If the 5 billion Internet users can check when information has been published, how it has changed, and where the information came from, then that is a big step in the right direction for a trustworthy Internet.”
What were the challenges you encountered in developing the concept to completion?
“Blockchain technology, therefore, is not new, but there are still many doubts about it. Blockchain was invented to prove that you haven’t messed with the information. So we bring to the world exactly what blockchain was invented for!
One application of timestamping is to combat plagiarism and support claims against it with facts. He often uses the claims of designers Blom & Blom as an example. Can you explain how you helped in their fight against plagiarism?
“Blom & Blom is a small design studio that makes beautiful design products such as lamps and furniture. They make beautiful texts and photos with each product. Cheap replicas were regularly offered on Ebay based on the content of Blom & Blom, using their texts and photos. When Blom & Blom rang the bell on Ebay, they received no response. A small player against a tech giant like Ebay had little chance.
“Hiring a lawyer is expensive and it would take a lot of file work (not fun and also time consuming) by Blom & Blom to challenge this. Of course, Blom & Blom would rather spend that money and time on product development. By time-stamping products on the Blom & Blom site, they were able to automatically generate a PDF with proof that the stolen content belonged to them in the event of a new leak. With these letters, it was suddenly possible to remove stolen content from Ebay within a few hours.
“For less than the cost of an attorney hour, Blom & Blom has greatly improved the protection of your creative work!”
Watch a video on how Blom & Blom help with timestamps here: